TotalEnergies has launched the 2024 edition of its startuppers challenge, which supports businesses in Nigeria and the African continent.
The challenge was launched virtually on Thurday at an event attended by the Managing Director of TotalEnergies, Nigeria Plc. Dr. Samba Seye, and other executives of the company.
During the launch, it was revealed that the 2024 edition of the challenge would be used to commemorate the 100th multinational anniversary of the multinational.
Hence the company is looking to empower 100 businesses across 32 African countries with 8 million cash prize, personalised coaching and media representation.
According to a statement by the company, “the aim of this 4th edition is to support and encourage young African entrepreneurs to innovate and bring their projects to reality in their country of application,”
Presenting the mode that this year’s competition would take, the General Manager, Total Country Service, TotalEnergies, Mrs. Adesua Adewole, said registration of the challenge would be open on May 13th and close on June 18th 2024.
100 startups would be selected at the first before 15 finalists would be selected. These shortlisted businesses would pitch to a jury made of experts who will select winners across three categories.
Adewole said, “in December, we will have 100 businesses to celebrate in Africa. In past edition, we had only six winners who were invited to Paris but this year, we will have 100 winners who will be going to selected locations where they will be celebrated.”
She pointed that Africa is special to TotalEnergies.
Reiterating her statement, “Africa is special to us. When you look at Africa, our youths made up 60%. They are the ones who will develop the continent, so we streamlined this to them to help them develop their businesses or ideas, scale up and become the business of tomorrow.”
Giving an insight to the Startupper challenge, Country Communications Manager, TotalEnergies in Nigeria, Dr. Charles Ebereonwu, “We have not attained 100 years before. Apart from celebrating 100 years, we have introduced new dimensions like empowerment women and equality. All entries will be subjected to whether they take into consideration these dimensions.”
Targeted by the challenge are startups less than three years old of pioneering a business idea with a positive impact on their communities on the planet.
One of the past winners, Mr. Nonso Opurum of SOS CARE –A low-cost insure tech that aims to use recyclable garbage as a financial resource, at the virtual launch highlighted how winning the challenge impacted his business.
Opurum asserted thus, “This programme has been really transformative for our business. It provided not only theoretical knowledge but also practical know how. It is a great opportunity to learn, unwind and get capital for business.”
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